Analyzing Black Historical Sites Essay Example | Topics and Well Written Essays - 1250 words

Examining Black Historical Sites - Essay Example The repercussions of the finish of subjection raised the requirement for different changes. Racial segregations despite everything went on in the US, and minor instances of servitude were as yet predominant. The African American culture held talks and rallies to enable one another and battle for their privileges. The cove region in California was where radical changes inside the African American culture that altered the battle against bigotry. The liberating of detainees through the underground railways was common in the straight region. Financial improvement among the African American flourished in the cove zone prompting the foundation of domains by the two people. Maybe the most powerful lady of this time was Mary Ellen Pleasant who raked an absolute aggregate of US $30,000,000 in the securities exchange that she utilized in the battle for fairness. She has been dedicated â€Å"the mother of human and social equality in California†. Her commitment to dark history stays amaz ing as she had a huge measure of riches that she didn't spare a moment to add to the battle for fairness. The Mary Ellen Pleasant Memorial at 1661 Octavia, San Francisco, California, was arrangement in memory of her devotion to the freedom of the individuals of color in California. Her unremitting exertion to help the African American culture has positioned among the straightforward ladies of her period of servitude, isolation and infringement of various common and human privileges of African Americans. Mary Ellen Pleasant Memorial Park and its Background The Mary Ellen Memorial Park is the littlest park inside San Francisco saved out of appreciation for the abolitionist Mary Ellen Pleasant and her work in the time. The recreation center is decorated with six tremendous eucalyptus blue gum trees that run down along Octavia Street. The six trees the main enduring ones out of the 20 that Ms. Wonderful herself had planted along the road. The City of San Francisco landmarked these trees to shield them from human impedance. This road was once loaded up with the property of Mary Ellen Pleasant along its full length from Bush to Sutter. Her home once involved this road, flaunting 30 rooms and a diversion road for a few people some time ago. It was well known for cards, alcohol and lovely ladies. To other people, this motel gave employments to the African Americans. In any case, this house torched in 1925, and in its place Green Eye’s medical clinic assembled the Healing Arts Building1. A plaque enhances the front of her previous 30-room home in her respect at the crossing point of Bush and Octavia Streets. The plate formed plaque inside the southwest corner of this crossing point has a concise history of life and works of Mary Ellen Pleasant composed on its concrete structure2. The recreation center stays a verifiable site for African Americans as it represents the energy about crafted by Mary Ellen Pleasant, whose altruism prompted the adequacy of the dark ba ttle in the liberating of slaves and the Civil War. Mary Ellen Pleasant was conceived at around 1814 as a slave in the East Coast, however she fled by vessel in 1852 to San Francisco to build up herself in the sound region. She legitimately distinguished herself as white in the general public to abstain from being bound to bondage again and to engage herself monetarily. The Fugitive Slave Act would have prompted her recover in California so she built up another character with opportunity papers, Mrs. Ellen Smith. She blended in with the top yield of the general public

Eating Disorders Disease or Choice Free Essays

This longing for flawlessness is one of the primary driver of dietary issues for the two people far and wide. While there are a wide range of associations and reatment foundations, the guide required in beating a dietary issue is over the top expensive. Numerous insurance agencies deny inclusion for the treatment of dietary issues since they see it as a decision, on the grounds that the treatment is excessively expensive, just as the vulnerability of the treatment for every individual patient. We will compose a custom article test on Dietary problems: Disease or Choice or then again any comparable subject just for you Request Now The guidelines for qualifying as having a dietary problem are exceptionally high; it is extremely hard to meet all requirements for secured treatment. The administration needs to redress this by giving more wellbeing inclusion to individuals with dietary problems, on the grounds that with the developing effect of the edia, the passing rate from dietary problems will just increment. The overall good example for ages of ladies, Barbie, doesn't miss the mark regarding flawlessness. In spite of the fact that, what numerous young ladies don't have the foggiest idea, are the revulsions of what a genuine, life-size Barbie would resemble. Dr. Margo Maine, in her book, Body Wars, uncovers reality behind a human Barbie: â€Å"If Barbie were a real lady, she would be 5’9†³ tall, have a 39†³ bust, a 18†³ midriff, 33†³ hips and a size 3 shoe† (â€Å"Barbies† 1). While these qualities may sound speaking to certain ladies, this â€Å"perfect† casing would cause a lady numerous roblems (â€Å"Barbies 1). With these extents, Barbie would not likely bleed and would need to stroll down on the ground as though she were a family unit pet (â€Å"Barbies 1). The doll’s head, hands and feet are additionally not to scale (â€Å"Barbies† 1). Seeing somebody, for example, Barbie as flawlessness is a genuine case of a contorted self-perception. The Gale Encyclopedia of Medicine alludes to self-perception as â€Å"a person’s mental conclusion or portrayal of their own physical appearance† (Davidson 690). A distorted self-perception, the dread of getting overweight, the refusal to eat nourishments, and additionally pigging out ollowed by cleansing through regurgitating, substantial exercise or the utilization of purgatives are for the most part side effects that portray the overall pestilence of dietary problems (Prescott 104). Despite the fact that dietary problems have the most noteworthy death pace of any psychological maladjustment, just 1 of every 20 individuals with dietary problems get treatment (Kulkarni 1). The absence of government and state laws supports the low frequency of treatment (Kulkarni 1). The Federal Mental Health Parity Law just requires medical coverage designs (that effectively offer emotional well-being inclusion) to give a similar degree of advantages for mental llnesses with respect to other physical sicknesses and ailments (Kulkarni 1). This law doesn't acknowledge that these protection plans must give psychological wellness inclusion (Kulkarni 1). The law likewise permits states to figure out which psychological sicknesses they will give inclusion to (Kulkarni 1). While a few states, for example, Arkansas, have laws giving inclusion to every single psychological sickness, a few states limit the inclusion to â€Å"serious mental illnesses† or a particular rundown of â€Å"biologically based† dysfunctional behaviors, for example, Iowa (Kulkarni 1). These classifications have been utilized by states and insurance agencies to estrict or avoid people, including those experiencing dietary issues, from accepting life-sparing treatment (Kulkarni 1). The most effective method to refer to Eating Disorders: Disease or Choice, Papers

Literary Tourism Michigans Upper Peninsula

Literary Tourism Michigans Upper Peninsula Last month in literary tourism you got a taste of Michigans Lower Peninsula, a powerhouse peninsula of bookstores, writers, and events that is growing by the day. But people tend to forget the infamous, immutable mitten is only half of the state. Whereas the Lower Peninsula is fairly inhabited, the Upper Peninsula is a land of untamed beauty filled with national parks and natural spectacles, including The Pictured Rocks, and small towns filled with people that endure some seriously turbulent and frigid weather. (Summer and Autumn are unreal though) Big Two-Hearted River is one of Ernest Hemingways most renowned stories, taking place about as far North as you can get in the state of Michigan. Written in two parts, it has all the Hemingway tropes that have made him such an iconic writer. The Two-Hearted River is also where Bells Brewery gets the name for their critically-acclaimed IPA, Two-Hearted Ale. A drink of which Im sure Papa Hemingway would be quite proud. Jim Harrison might be my favorite food essayist of all time. His collection of essays, The Raw and The Cooked: Adventures of a Roving Gourmand, is blithe and insouciant, with brilliant descriptions of the Michigan landscape and the game that inhabits it. Harrisons long walks with his bird dogs are almost dreamlike, taking readers on a culinary journey that will leave most wanting to head Northward to live off the bounty of the land. Falling Rock Cafe and Bookstore Perhaps the most remarkable thing about bookstores located in the Upper Peninsula is that they are natural hideaways surrounded by lush forests, lakes, waterfalls, and areas for hiking and fishing. Falling Rock, in the town of Munising, is no exception. Named in reference to a myth explaining the yellow signs around the UP that state Watch For Falling Rock, this bookstore is buried in Hiawatha National Forest, and close to the shoreline of Lake Superior, The Pictured Rocks National Lakeshore, and Grand Island. Snowbound Books Snowbound Books is located in Marquette, again nearly bordering Lake Superior. The Marquette Harbor Lighthouse is just down the road, as are the Picnic Rocks. While the exterior may look inconspicuous, Snowbound is a community staple. Culture I grew up hearing this designation, but for those of you that are not familiar with Michigan, people from the Upper Peninsula go by the agnomen Yooper. Upper Peninsula=UP=Yooper. That explains the name of this cool website, Yoopersteez, and their list of UP books. Ill certainly be adding a few of these to my TBR, especially in the Exploring Guides section. Visiting Michigans Upper Peninsula will not lead you on normal literary expeditions. While the Lower Peninsula is rife with bookstores and museums, the UP provides the constant natural inspiration for the states writers. Visiting the UP isnt merely about seeing a bookstore or a city, but about discovering the area that encompasses it. Fish and camp in the Land of Hemingways Nick Adams, cook outside with insatiable appetite of Jim Harrison, and become in tune with this gorgeous peninsula that has inspired authors for generations.

The International Criminal Court An Independent...

Saad Alshammari 23rd April 2016 The International Criminal Court The International Criminal Court is an independent international organization that is governed by the Rome Statute that is the first international criminal court that is permanent. Its establishment was as a result for the need to bring justice upon perpetrators that commit serious crimes against humanity. The Rome Statute which is the legal basis for establishing the permanent International Criminal Court was approved on 17th July 1998 but it was not until almost four years later on 1st July 2002 that the International Criminal Court came into force (Swoboda). The creation of the permanent international court was not an abrupt process but rather a culmination of events that†¦show more content†¦There were however a number of shortcomings to the Nuremberg trials which the ICC has gone to rectify and improve. There has been four major shortcomings levied on the Nuremberg trials. One was that it was a victor’s tribunal meaning that it was created by the victors and the parties that were involved in the conflict. The second shortcoming was that the defendants were indicted, prosecuted and punished for newly defined crimes that were expressly defined and adopted by the victors when the war ended (Citron). Third was that the Nuremberg trials violated the defendants due process as it worked on limited procedural rules that did not protect the rights of the accused as adequately as possible. The last shortcoming was that because there was no appellate chamber the trials served as a first and last resort(Bush Telford). This meant that the prosecuted could not appeal their case as there was no chamber to appeal to. Since the Nuremberg trials, the next international criminal tribunals were established in the 1990s. They were formed with the aim to offer justice against atrocities committed in the former Yugoslavia and Rwanda. The ICTY was established in1993 while the ICTR was established the year that followed. The ICTY was established as a result of mass atrocities that were carried out in Bosnia, Croatia and Herzegovina

Killing Us Softly through Advertising Essay - 523 Words

â€Å"Killing Us Softly† through Advertising One of the films that struck me the most was â€Å"Killing Us Softly†, the documentary on how advertising and the whole media in general can basically run this entire world. Sounds a bit drastic, but I really believe that this statement is true because of the many horrible incidents that happen throughout the world today. The documentary effectively demonstrated how easy it is for advertising to send across many different hidden meanings that can cause tremendous effects like bulimia, rapes, murders, disrespect towards women and vise versa, and several other things like making a weak minded person go crazy. For example, if for decades all the media has been showing is women who barely weigh 110 lbs,†¦show more content†¦Another example that is extremely disturbing to even hear about is the J B Ramsey case. Obviously the person who committed this crime was a Bergen Pines basket case, but I think that if the media wasn’t so big on showing 6 yr olds as beautiful m odels dressed up to look provocative, these pedophiles wouldn’t get much of a chance to view such pageants. The more exposure we get of something, the more acceptable it becomes in our society whether it’s wrong or right. Personally I’ve realized that, the media brought about even my style of dressing. If you see a commercial on TV or in a magazine for a shirt you thought looked good, wouldn’t you buy it? I know I would. I guess that’s my problem. â€Å"Killing Us Softly† relates to several other works studied in the course. For example, in â€Å"The Life and Times of Rosie the Riveter† the media basically controlled every American society by turning women into the reciprocal of what they were used to being. The film also shows that if media were used in a constructive way, it would help in a tremendous way to solve the many problems of racism and sexism that are discussed in the works studied throughout the course. For example, if th ere were commercials on how African Americans are treated differently than whites when applying for a job or doing anything for that matter, maybe people would start feeling guilty for being so narrow minded. Also if there wereShow MoreRelatedEssay about Women and Advertising2280 Words   |  10 Pages   Ã‚  Ã‚  Ã‚  Ã‚  In the year 1999, $120 billion was spent on marketing products to consumers (Killing Us Softly 3). Along with products, the advertising industry sells the intangible: â€Å"Ads sell a great deal more than products. They sell values, images, and concepts of success of worth, love and sexuality, popularity, and normalcy. They tell us who we are and who we should be. Sometimes they sell addictions† (Kilbourne, Beauty and the Beast). When the average person is bombarded by 2,000-3,000 ads a day (KilbourneRead MoreEthics in Advertising Essay1263 Words   |  6 Pagesthe fact that advertising companies use Photoshopping to completely change the look of models. Over time, The Surgeon General, should begin a process that will help eliminate this social issue. A policy should be initiated that all digitally altered photos in U.S. publications contain a warning label to help reduce the current negative effects of the unrealistic body image perpetuated by the media. Often times, advertisements illustrate a prototype of a perfect body achieved through over photo shoppingRead MoreKilling Us Softly : Advertising s Image Of Women913 Words   |  4 PagesHassan Aslam Sociology 101 11/15/14 Killing Us Softly: Advertising’s Image of Women In the video, Killing Us Softly: Advertising’s Image of Women, the way women are portrayed in advertising is explored in great detail. The video exposes the gender stereotypes that are depicted in advertising on a regular basis. The effects of mass advertising are also explored particularly the effect of objectification of women on young girls. Young girls and women are affected by these constant and never-endingRead MoreEssay about Mass Media2506 Words   |  11 Pagesor commercial. Jean Kilbourne says in her 1979 video Killing Us Softly, advertisement is part of our air pollution (1979). Advertisements have social consequences that give them the ability to reinforce objectification of women?s bodies, and display images that may cause male violence against women, sexualize young girls, infantile grown women. According to Gabriel Weimann author of Communicating Unreality, in advertising women and men are not treated equal, women are seen inRead MoreAnalysis Of Gender Trouble By Judith Butler1710 Words   |  7 Pagesas the male may not be masculine. The concluding chapter, titled Subversive Bodily Acts, looks at other publications who view traditional gender identities. Butler argues that her view should pursue the deconstruction of feminine identity through parody. This chapter also brings to light how we cannot generalize certain things about our bodies. For example, sex and gender cannot be separated. This is the point of the novel where Judith, realizes how problematic Michel Foucault’s work is whenRead MoreDo You Ever Watch The Super Bowl For Its Commercials?783 Words   |  4 Pagesexpensive product because you had seen its advertisement? If the answer is yes, then you might have been a victim of today’s marketers. Jean Kilbourne, the author of â€Å"Killing us Softly† stated in one of her lectures, â€Å"The influence of advertising is quick, cumulative and for the most part, subconscious, ads sell more products.† â€Å"Advertising has become much more widespread, powerful, and sophist icated.† According to Jean Kilbourne, â€Å"babies at six months can recognize corporate logos, and that is the ageRead MoreThe Perpetuation of Female Stereotypes Essay977 Words   |  4 PagesImages are all around us, and while some are helpful many can destroy the image that is our existence. These negative images are projected at us through media, and the media is all around us, making it at the very least difficult if not impossible to ignore them. A great analysis of the effect of these negative images on young women is a film titled Beyond Killing Us Softly. The third in a series of films on the advertising industry, body image, and women, Beyond Killing Us Softly is a 30-minute documentaryRead MoreDeadly Persuasion2809 Words   |  12 PagesGirls Must Fight The Addictive Power of Advertising. New York: The Free Press, 1999. The reason why I picked Deadly Persuasion: Why Women and Girls Must Fight the Addictive Power of Advertising is because it looked very interesting compared to the other two books I had also chosen. One book had to deal with TV living and the other book had to deal with detecting lies and deceit but when I ran across a book that was mainly focused on women and advertising, I was completely for it. I thought outRead MoreUnconsciously, We Have All Been Affected Or Can Relate1358 Words   |  6 Pagestraditions have not. In the gender stereotype, we commonly relate a boy with the color blue, and a girl with the color pink. Gender roles have been instilled in us from past generations, due to the way that society was. Gender labeling is still influenced today through children’s toys, where toys are designed differently according to each gender. Through media, society persuades into the ideology of how gender role should be considered acceptable or not. â€Å"Gender† and â€Å"Sex† are closely related but do notRead MoreGangster Rap - The Negative Impact on Identity Essay1170 Words   |  5 Pagespeople realize it or not, there is a direct correlation between the media and an individual’s identity. Along with products, the media also sells values, views, images, and concepts of normalcy. The media tells us who we are and who we should be. Unfortunately, many times the media tells us things that have a major negative impact on individual and collective identity. Without the media, we would see a positive shift in the way people view themselves as individuals and as a collective. From Beethoven

An Analysis Of Charlotte Gilman s The Yellow Wallpaper...

Published in 1892, Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper† may be approached as an American example of the female Gothic, a literary genre pioneered by English writers such as Horace Walpole and Ann Radcliffe. According to the book â€Å"Loving with a Vengeance: Mass Produced Fantasies for Women,† author Tania Modleski points out that texts belonging to this genre typically focus on female protagonists who find themselves in romantic relationships with men that eventually come to oppress them. Thus, Gothic narratives trace the female protagonist’s victimization at the hands of a male lover or a husband, providing â€Å"an outlet for women’s fears about fathers and husbands† (Modleski 10). Radcliffe’s The Mysteries of Udolpho (1794), which describes the misadventures of orphaned Emily who is pursued and persecuted by a violent suitor, is often cited as a quintessential Gothic novel. However, elements of this genre can als o be discerned in such renowned literary classics as Charlotte Brontà «Ã¢â‚¬â„¢s Jane Eyre (1847), with its Gothic setting, ghostly happenings, the brooding male protagonist, and the motif of the madwoman in the attic. It must be noted, however, that the female Gothic was a popular genre, which was not initially valued for its subversive content and even frequently dismissed by critics (Watt 5). Only later, following the advent of critical theory and gender studies, was it reclaimed and celebrated by feminist critics such as Modleski. Gilman’s â€Å"The Yellow Wallpaper†Show MoreRelatedAnalysis Of Charlotte Perkins Gilman s The Yellow Wallpaper 1047 Words   |  5 PagesJacob Niemann PY.260.115.05: Humanities Core I 11/22/15 Niemann I What lies beneath â€Å"The Yellow Wallpaper† Written in 1892, Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper† is a short story that explores the mind of a woman who is driven to insanity by her surrounding environment. This woman, who narrates her experiences in a journal, begins by marveling at the grandeur of the estate her husband has taken for their summer vacation. Her feeling that there is â€Å"something queer† (307) about the situationRead MoreAnalysis Of Charlotte Gilman s The Yellow Wallpaper 1517 Words   |  7 PagesGender Role in The Yellow Wallpaper In Charlotte Gilman’s â€Å"The Yellow Wallpaper†, Jane is driven insane when the neurasthenia rest cure is given to he by her husband and physician, John. The rest cure was created by Dr. Weir Mitchell targeted towards women who displayed symptoms of neurasthenia,†a psychological disorder marked especially by easy fatigability and often by lack of motivation, [and] feelings of inadequacy†(Merriam- Webster). Jane is forbidden to work and write. She is told to not overexertRead MoreAnalysis Of Charlotte Perkins Gilman s The Yellow Wallpaper 839 Words   |  4 PagesShaquan Chavis 17 November, 2015 English 110 Professor. Cia Kessler Essay #4: Infantilization inside of the â€Å"The Yellow Wallpaper† The way woman were treated in the late 1800’s is totally different than today. At that time woman and men were not equal to each other. Women were confined to particular roles. The men usually played the dominant role which led women to just listen and follow their spouse. During that time woman were at the bottom of the social class. The regular household consistedRead MoreAnalysis Of Charlotte Perkins Gilman s The Yellow Wallpaper 2536 Words   |  11 PagesResearch Paper Charlotte Perkins Gilman took a leap of faith while writing one of the most notorious stories of her time. The era in which it was written was a time where women were frowned upon for voicing their opinions. Women’s roles in society have evolved over a course of many years. Jobs, social standings, and other rights have not always come easy like they do today. Women were not treated as equals. Gilman’s voice is undoubtedly heard in her story, â€Å"The Yellow Wallpaper†, writing about aRead MoreAnalysis Of The Story Of An Hour And Charlotte Perkins Gilman s The Yellow Wallpaper908 Words   |  4 PagesKate Chopin’s â€Å"The Story of an Hour† and Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper† are two short stories that share similar themes and ideas. The authors’ use of point of view, symbolism, and imagery are different but still convey the same basic idea. Both stories cover the theme of marriage and share the idea th at marriage is oppressive. The stories focus on two wives desperate to break from the control of their husbands. In â€Å"The Yellow Wallpaper† the woman’s husband is a doctor thereforeRead MoreAnalysis Of The Book Hills Like White Elephants And Charlotte Perkins Gilman s The Yellow Wallpaper 1633 Words   |  7 Pages In comparison with Ernest Hemingwayn’s â€Å"Hills like White Elephants† and Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper†, both female’s thoughts and feelings are oppressed under the constant weight of their male supplements. With this being the case, are women truly happy with whom they are choosing to spend the rest of their lives? In both Hemingway and Gilman’s short stories, the females are both being portrayed as characters who capitulate to the demands of their male-orientated significantRead MoreA Critical Analysis Of The Yellow Wallpaper By Charlotte Perkins Gilman1051 Words   |  5 PagesEnglish 102 Esposito, Carmine. A Critical Analysis of The Yellow Wallpaper by Charlotte Perkins Gilman Charlotte Perkins Gilman was a famous social worker and a leading author of women’s issues. Charlotte Perkins Gilman s relating to views of women s rights and her demands for economic and social reform of gender inequities are very famous for the foundations of American society in the late nineteenth and early twentieth centuries. In critics Gilman ignored by people of color in the United StatesRead MoreThe Yellow Wallpaper, By Harriet Beecher Stowe1603 Words   |  7 PagesThe Yellow Wallpaper is a feminist piece of literature that analyzed women’s struggle in the 1900s, such as medical diagnosis and women’s roles. Over the years, women struggled to attain independence and freedom. In order to achieve these liberties, they were females who paved the way and spoke out about these issues to secure equal rights for women. In addition, these powerful females used their vulnerability to challenge the male domination through their literary work. The Yellow Wallpaper is aRead MoreThe Yellow Wallpaper, By Charlotte Perkins Gilman1271 Words   |  6 PagesCharlotte Perkins Gilman, author of the novel entitled, The Yellow Wallpaper significantly used the aspects of literature such as genre, stance, and register to express the social message concerning the sufferings that women undergo in their daily affairs. However, most of the females do not have control over the challenges that develop in their surroundings. Gilman also uses the book to entertain the society members thus providing relief to the readers. In essence, the author of the novel aboveRead MoreAnalysis Of The Yellow Wallpaper1727 Words   |  7 Pages Analysis of the Short Story The Yellow Wallpaper by Charlotte Perkins Gilman. Originally published in January 1892 issue of New England Magazine. Charlotte Perkins Gilman s short story The Yellow Wallpaper was personal to her own struggles with anxiety and depression after the birth of her daughter with her first husband and S. Weir Mitchell s resting cure treatment she received. The Yellow Wallpaper describes, from the patients point of view, the fall into madness of a woman who is creatively

Process of Organizing Fundraising-Free-Samples -Myassignmenthelp

Question: Discuss about "How a fundraising event is organized"? Answer: This essay introduces how fundraising events are organized. Fundraising events are those events that help an individual, organization or government to raise funds. The fundraising events enable the individuals, organizations or government to make huge money however; these events are usually time consuming and exorbitant. The thesis statement mentions the process of organizing fundraising events in an effective manner. The initial and the most important part of organizing a fundraising event are proper planning and budgeting. It is necessary to properly plan every minute detail of the fundraising event as success of these events are capable of providing massive benefits whereas, failure of these events can result in loss of time, effort and money. Therefore, the first step of organizing a fundraising event is writing down a detailed event plan before sending out invitations. It is also important to choose the type of event one wants to host. There are several types of events one could host such as informal and formal dinners, receptions, breakfasts and barbeques. It is necessary to choose the type of event while keeping into consideration the type of the prospective attendees. The major goal of organizing a fundraising event must be raising funds in an interesting and creative manner. Another major part of organizing a fundraising event is determining the fundraising components of the event. These components involve auctions, ticket sales, corporate sponsorships, registration fees and individual donor gifts. The next crucial step is preparing a budget. The budget involves the projected costs for successfully organizing the event. It is necessary to ensure that the expenses incurred are lower that the revenues generated from the event. It is necessary to take sufficient time in planning the event prior to hosting the final event. A minimum of six months are usually taken while planning an event. It is necessary to decide the date on which the final event shall be held. This tenure of six months are used for publicizing the event and creating a buzz. Host committee plays a vital role in organizing fundraising events as it is not possible for a single person to make all the necessary arrangements. Therefore, it is necessary to recruit some close friends and known people for serving as the host committee for the event. The host committee is responsible to sell the tickets or obtain donations for the event. It is also necessary to set goals for the host committee and ensure that they meet the goals. It is also necessary for the organizers to stay in proper contact with the host committee members in order to carry out a successful event. The members of the host committee are responsible for calling the attendees and sending invitation mails to them. Making phone calls are more effective in convincing individuals for participating in the fundraising events as the invitation mails usually get ignored by the recipients. While planning a fundraising event and choosing the type of event to be hosted, the location of the event is decided i n accordance with the number of attendees expected. The type of food and beverages to be provided to the attendees is also decided. The flow of the event is also planned. Therefore, organizing a fundraising event involves making arrangements that shall be best suitable for the kind of audience invited. It is also necessary to determine the speaker of the event, who shall address the audience. The choice of the speaker determines the success of an event as people are usually drawn to the events where they know the speaker. Once the type of event, its location, budget and host committee members are determined, a timeline is developed. It is necessary to determine what is required to be done and when it is required to be done. The timeline enables the organizers to keep a proper track of the tasks and the people, who are responsible for those tasks. Usually, the events involve guests arriving at the event location and buying or presenting the event tickets for entering inside. The guests enjoy the food and beverages served to them while the hosts introduce the speaker. The speaker addresses the guests and welcomes them while they enjoy their beverages and the entertainment offered to them. Finally, the guests depart after they enjoy the event. At last, the volunteers and the other people associated with the event are congratulated for planning a successful fundraising event. A follow- up meeting is usually organized for evaluating the event components with which the entire event comes to an end. References: Boenigk, S., Scherhag, C. (2014). Effects of donor priority strategy on relationship fundraising outcomes.Nonprofit Management and Leadership,24(3), 307-336. Bray, I. (2016).Effective fundraising for nonprofits: real-world strategies that work. Nolo. Venzin, M. (2018). Fundraising Events Bring Added Revenue to Community Colleges Nationwide.Successful Fundraising,26(3), 1-1. Vlasov, S., Andreeva, T., Ryzhko, A. (2015). Knowledge signaling and fundraising: the role of conferences participation. InProceedings of the GSOM Emerging Markets Conference: Business and Government Perspectives, October, 2015. Weinstein, S., Barden, P. (2017).The complete guide to fundraising management. John Wiley Sons.

All the Pretty Horses Gender Roles Defined free essay sample

All the Pretty Horses would be widely considered a fairly typical western in the traditional sense. There are many of the common western tropes that exist explicitly and implicitly within the novel. While much of the idealistic â€Å"western† characteristics appear in a blatant manner, the novel is laced with incidents and dialogue of seemingly little consequence or significance at first glance. There are many occurrences which are overlooked in the story that represent and support a common and major idea that is stated in a more major or explicit form at other times. The role of gender is one such idea. In the early stages of the novel, the conflict which sets the entire story in motion takes place as Cole’s mother has decided to sell the ranch now that his grandfather has died. Cole is distraught over this as the ranch is his desired lot in life. He attempts to talk to the family’s attorney after attempts at persuasion with his mother fail only to reach similar end. We will write a custom essay sample on All the Pretty Horses: Gender Roles Defined or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The reasoning the attorney postulates for his mother’s decision is a minute detail of the scene but brings about an interesting and potentially underlying idea throughout the story. His rationalizes her motives on the basis that, â€Å"she’s a young woman and my guess is that she’s like to have a little more social life than what she’s used to† (McCarthy 17). This determination does not come off as explicitly judgmental but simply a plausibly suggestion for her actions. Upon closer examination however, it proves to be more meaningful. The attorney is asserting Cole’s mother’s social life as a legitimate reason for her to forfeit the ranch her father had built from the ground up and worked so hard for. There is no such concern mentioned for the sixteen year old John Grady whom is interested in not only keeping the ranch, but running it himself. The adolescent stage of life in generally considered the pinnacle of social importance in society as adult relationships begin to form and develop. This is a very biased judgment on the attorney’s part based on a very glaring difference between Cole and his mother which is their gender. Mrs. Cole’s social obligations appear to him as a legitimate reason for her to back out of the hard work, and presumably things considered â€Å"man’s work† necessary to run the ranch which she had inherited. It appears through his acceptance about Cole’s mother and her decision, reaction to Cole’s request, and lack of concern for his social needs that the attorney is convinced of his mother’s inability to run the ranch without much displeasure because of her gender inferiority. There is no question of the ability and willingness to struggle by both Cole and his grandfather but there is a quick dismissal of the lack of drive and ambition to keep the ranch by the female entity. Such a characteristic of women as playing an inferior role to males is shown elsewhere in the novel. Examples of this ideal being maintained in the story came also in more explicit form. One such an example is in an exchange between Rawlins and Blevins as they discuss the riding skills of Cole. Rawlins is fishing for a positive response from Blevins to support his highly held esteem of Cole so asks he poses a clearly untrue and negative statement that, â€Å" suppose I was to tell you heâ€℠¢s never been on a horse a girl couldn’t ride† (McCarthy 58). This assertion is intended to draw a clear reaction to me being false due to the absurdity of a male, let alone the John Grady Cole, be of a lesser ability of riding a horse than a female. The reference to the female gender inferiority in that statement is understood by Blevins despite not being in close relations previously with Rawlins which shows an encompassing ideal that women are inferior to men. The male superiority trope surfaces again later in the novel as Rawlins and Cole come across the ranch which they work for. Rawlins observes the use of female horses as work horses and is surprised by such an act. â€Å"Well†¦ I can see why they’re hard on a horse. Putting up with them bitches† (McCarthy 102). Rawlins is suggesting by his surprise in the use of female horses to perform work as opposed to males that the females are incapable, whatever the species, of performing the tasks and duties that are expected of and within the ability of a male. Along with their inadequacy he also sympathizes with the ranchers having to deal with the less desirable temperament of the females and promotes the subsequent assertion of physical dominance over the ani mals do to their supposed inferior gender. Such dominance would be easy to gain due to the lack of supposed equality between rider and horse as the riders are male and therefore more capable according to the ideology. Gender inadequacy is even given as verbally explicit presence in the eyes of the novel as possible when Alfonsa. Her concern for the relationship between Alejandra and Cole  rests in the unfair but concrete views of society on the morals of women compared to that of men â€Å"There is no forgiveness. For women. A man may lose his honor and regain it again. But a woman cannot. She cannot† (McCarthy 137). Alfonsa’s extremely blunt but realistic views on how people perceive and forgive actions committed by men and women paints a black and white picture of the glaring inadequacy the novel’s ideals carry for gender. Essentially she is saying that males lay above reproach or at least may atone for their sins or supposed sins but females are held to a much harsher standard with a greater punishme nt in that they cannot regain the positive image society has initially placed upon them no matter what action that take to rectify simply because of their sex alone. The implicit and roundabout assertion of the attorney to Cole lay the foundation for a very prominent ideal of the story. Female inferiority to males is illustrated explicitly and has no bounds in terms of the realm of inadequacy or even the species as it appears to be universal. Such flaws of women can’t even be atoned for in the eyes of the story as forgiveness is only available to those fortunate enough to be seen in society as forgivable because of their superiority.

Progressive Era

Progressive Era The Progressive Era was a period of drastic reform in the United States. The 17th Amendment of 1913 reformed the direct election of Senators by putting the power of the vote in the hands of the people. The 18th Amendment of 1919 placed the prohibition of liquor because of the social and political temperance movements advocating this government regulation. The 19th Amendment of 1920 finally granted women's suffrage by giving women the right to vote in government elections. All three of these amendments reformed problems that Progressives called for after the nationwide depression from 1893 to 1897.The 17th Amendment of 1913 took power of electing the senators of a state from the state legislature and placed it in the hands of the people of state. Many city and state governments were controlled by dishonest business executives and politicians who tried to block economic reforms and with a direct primary election, the command of elections would be in complete control of the citizens.Sup ernatural Fairy Tales: The Progressive Rock EraThe progressive movement was initiated by liberals in both political parties, the fight for government reform can be traced back to Liberal Republicans(An Oxymoron, Mr. Jetel?) during the Grant administration and Mugwumps. Citizens were enraged, with big businesses' growing influence in all branches of government and sought ways to purify it.Big Business was also a target of progressivism. During this time presidents like Roosevelt and William Howard Taft tried to regulate and control big business. Many well educated people of the time, as well as moderately prosperous businessmen and members of other professions(middle class) felt threatened by the increasing power of big business and the tycoons. These people were also disturbed by the Big business' influence in politics, making a mockery of the democratic system. Then with the failure of the interstate commerce act and the Sherman act, made big business look unstoppable. As the...

Business Environment Essay Example | Topics and Well Written Essays - 1000 words

Business Environment - Essay Example Its upscale class image and competitive prices attract customers looking for value for money. Like its main industry rivals, the company has business interests in banking and property development, two sectors that have been hit hard in the current economic recession. Sainsbury’s is older than its rivals and used to be the biggest and the most profitable, but management missteps some fifteen years ago allowed its rivals to surpass it, Tesco in 1995 and Asda in 2003. In a 2004 management revamp, a new CEO, Justin King, revitalised the business by refocusing on meeting the increasingly fickle and demanding needs of its customers, offering better products at affordable prices. The four-year Making Sainsbury’s Great Again (MSGA) Plan launched in 2004 exceeded expectations and a new plan, From Recovery to Growth, was crafted for the period 2007-2010 to build on the company’s recovery to expand and drive further growth. These ambitious plans were designed to combine ongoing improvements in boosting operational efficiency to develop a better experience for its customers (Annual Report 2008: 7-10). The new plan focuses on five strategic goals: offer great food at fair prices, accelerate the growth of complementary non-food ranges, reach more customers through additional channels, grow supermarket space, and active property management. Through its aggressive marketing strategies, information technology leadership, and clear grasp of the needs and wants of its customers, Sainsbury’s target is to catch its next largest rival, Asda. Given the current challenging economic environment, Sainsbury’s is confident that it has a good management team in place ready and able to execute on its plans with a high degree of success (Annual Report 2008: 11). Share prices (Appendix) of Sainsbury’s (LSE: SBRY) went up from 279.25p on 1 December 2008 to 319.25p as of 6 April 2009, an increase of around 14% for the quarter, which is

Virtual Worlds, Nonverbal Communication, and Identity Essay

Virtual Worlds, Nonverbal Communication, and Identity - Essay Example This becomes apparent in virtual role-playing games. The virtual role-playing world can be seen as a good medium for interpersonal communication with other people. The virtual world helps create interpersonal communication that is beyond the nature of race and ethnicity of people. The real life cultural barriers between people vaguely exist in the virtual world because a different kind of culture is created therein. While real world stereotypes are set aside, virtual-based stereotypes exist and are commonly associated with characters based on virtual world attributes. I have an avatar and account in the game World of Warcraft. I play the game when I have some spare and idle time. Usually, there are certain codes of etiquette in interacting with other players in the game. Nonverbal communication is important because a lot of interaction is judged either by action or mere status of a person’s avatar. Impression and deeds have a heavy bearing in the World of Warcraft, and it is also likely the case with other virtual role-playing

Auditing Is The Accumulation And Evaluation Of Evidence Accounting Essay

Auditing Is The Accumulation And Evaluation Of Evidence Accounting Essay Auditing is the accumulation and evaluation of evidence about information to determine and report on the degree of correspondence between the information and established criteria. Auditing should be done by a competent, independent party and communicate the results to interested users. (Elder, and others, 2007, p .4) The purpose of audit is to enable the auditor to express an opinion whether the financial statements present a true and fair view in accordance with the identified financial reporting framework, and will enhance the credibility of financial statements. Audits can improve a companys efficiency and profitability by helping the management better understand their own work and financial system. The management, as well as the shareholders, suppliers and financers, is assured that the risks in the organization are well-studied, and effective systems are in place to handle them. Furthermore, audit can identify areas in an organizations financial structure that need improvement, and how to implement the proper changes and adjustments. It uncovers inaccuracies and discrepancies within an organizations records, which may be indications of weak financial organization or even internal fraud, and reduce the risks. (Auditing, n.d.) At present corporate scandals and fraud continues to be a pervasive problem and is very common across the world. However these scandals and fraud are so massive that every time many people especially employees of the company lose their jobs and investors are bearing from major losses in these incidents. Corporate fraud is any fraud committed against a business and is used to include many different wrongs that may occur within a business. Corporate fraud takes many forms, including insider trading, embezzlement, false billing schemes, securities fraud and forgery, Asset misappropriation fraud, Business opportunity fraud, Employment fraud, Short and long firm fraud, Employee fraud etc. Among the most dangerous forms of corporate fraud is known as long firm fraud, which occurs when a business is founded on legitimate grounds, and then lead by certain unethical individuals toward a purpose of defrauding over a long time. (Corporate fraud, n.d.) It is difficult to expect such scandals prior to the exposure as these involve complex methods for misusing funds, overstating revenues, understating expenses, etc. According to studies conducted in the United States, United Kingdom and Australia (2010) states that corporate fraud increased in the previous 12 months and economic conditions have w orsened. The studies also found that the dollar amount lost to fraud also had increased as well. The study conducted by Association of Certified Fraud Examiners (ACFE, 2009) estimated that fraud cost U.S organizations 7 percent of annual revenues, or $ 994 billion in losses based on 2008 gross domestic product. Although financial statement fraud less frequent, however it typically involved more than $ 2 million. Simultaneously, in the United Kingdom KPMGs Fraud Barometer found  £1.3 billion of fraud in 2009. National head of forensic Gary Gill (2010) states that 2009 Australia KPMGs Fraud Barometer found million in major fraud cases. And they highlighted that although the number of cases remain same compared to first to second half of 2009, the value or cost of the fraud doubled. This could weaken investors and shareholders confidence. In order to prevent or reduce from corporate fraud auditors do have a duty to detect errors and fraud hence auditors need to ensure that the financial statements are presented in true and fair view in accordance with the identified financial reporting framework. This research will assist the auditors to find out what they can be done or what would be their responsibility to reduce the massive corporate fraud which, is rapidly spreading around the world. Auditors obtain a reasonable assurance that financial statements are free of material misstatement caused by error or fraud. One of the challenges faced by the auditor in detecting fraud is the independence of the auditor. Some companies management will not allow the auditor to act with integrity and exercise objectivity and professional skepticism. The other challenge faced by the auditor is that the management does not provide sufficient information to detect the fraud. The auditors would not get enough supporting documents to prove that whether the transactions are correctly recorded. Maintaining public trust is also one of the challenges that auditors would face, hence the public has raised the question as to whether audit functions can be trusted, after financial statement fraud committed by big companies such as Enron, Tyco, and World.com. In order to prevent such problems from occurring, this research has been conducted in order to help auditors to enhance audit quality, preve nt and detect potential fraud before it is too late. Brief description of project objectives. (i.e. scope of proposal, constructs used, limitations and significance) Andrew Marshal (2009) said that when it comes to corporate fraud, nowhere is safe, hence there are fraud scandals occurring everywhere in the world. CPA Journal (2008) estimated that a typical organization loses 5 percent of its annual revenues to fraud, or about $ 4,500 per employee each year. Furthermore the CPA Journal (2008) states that most frauds involve a lack of adequate internal controls (opportunity), the need to maintain an expensive lifestyle or pressure to meet goals (incentive), and the perpetrators lack of awareness that their actions are wrong (self-rationalization) or simple lack of integrity. However, investors expect auditors to give them absolute assurance for detecting material misstatement due to fraud. The majority of investors want from an audit absolute assurance the financial statements are free of all types of material misstatement. The main objective or the aim of this research will be on how and what are the methods that auditors can contribute to minimiz e material misstatements from financial statements and reduce corporate fraud. The other objective of this research is to identify the difficulties in detecting corporate fraud and how to enhance audit quality. Besides that this research will evaluate the gaps in internal controls and how auditors can come out with a financial statement without any biasness. Scope of the Study The scope of this study will concentrate on auditors and their responsibilities towards the public. In addition it will focus on fraud awareness, fraud risk and the corporate governance in the organization. Furthermore this study will focus on the abilities and the knowledge which auditors should have to accomplish their obligations. Limitations of the Study The limitations of this research will be the difficulty in collecting primary data; hence this research will be conducted with face-to-face structured interviews and a survey questionnaire. The time limit for the interview may not be enough based on the availability of the participants, therefore interview has to be scheduled for the availability of participants. Significant of the Study This research will facilitate the auditors to maintain public trust and will enhance audit quality. By enhancing audit quality auditors can reduce the corporate fraud and make the companies trustworthy. When audit quality is enhanced auditors will be more responsible in detecting and preventing fraud. And auditors will perform their work more carefully as a result the companies will not experience financial trouble or difficulties. This research will gather information about how corporate frauds can be reduced and auditors as a key people who needs this information to be applied in the corporate world to reduce corporate fraud. Brief description of the models/theories/concepts that will be used in this proposal. (i.e. consumer behaviourism model, CSF and etc.) This project does not require any concepts, theories or models to be used in the process of doing it. E Academic research being carried out and other information, techniques being learnt. (i.e. literature what are the names of books you are going to read / data sets you are going to use) The books that this research will use are Audit and Assurance Books, Internal and External Auditing books. Magazines, online articles and journals which are related to corporate fraud and auditors will be used. Journals include such as Audit disaster futures: antidotes for the expectation gap by Fran M. Wolf, James A. Tackett and Gregory A. Claypool. And CPA journals such as Auditors responsibilities with respect to fraud: a possible shift. In addition this research will use the Audit firms reports such as KPMG. Other relevant sources include: http://www.reuters.com/article/idUSTRE5AJ03S20091120 http://www.reuters.com/article/idUSN1717856320100317 http://www.bobsguide.com/guide/news/2009/Nov/20/Corporate_accounting_fraud_increasing_around_the_world.html http://www.kpmg.com/AU/en/IssuesAndInsights/ArticlesPublications/Press-Releases/Pages/Press-release-fraud-doubles-16-Feb-10.aspx http://www.irs.gov/compliance/enforcement/article/0,,id=213768,00.html http://www.anonymousemployee.com/csssite/sidelinks/corporate_fraud.php http://www.procurement.travel/news.php?cid=corporate-fraud-rises-employees-layoffs-economy.Mar-10.31 http://www.emeraldinsight.com/journals.htm?articleid=868441show=html Brief description of the materials/methodologies needed by the proposal. (i.e. data collection methods, sampling, sample size and target group etc.) The data for this research is intended to be covered from Malaysia. Primary data will be collected from listed companies and Audit firms of Malaysia. Data will be collected with the help of questionnaires and interviews. Face-to-face structured interviews will be carried out. The interview will be kept short to respect the time constrains of the participants, hence would not be exceeding 30 minutes. Where clarification is required, further follow-up interviews can be carried out over telephone or e-mail where necessary. A total of 150 questionnaires would be prepared and distributed to the employees of listed companies of Malaysia and Certified Public Accountants (CPA) of Malaysia. The questionnaire would also be distributed to the shareholders for the listed companies of Malaysia and other employees who are working in financial institutions as well. The questionnaires would be more closed ended structured while there would be some open ended questions included as well. Most of the secondary data will be taken from online journals, Emerald, other websites and Athens database. G Brief description of the evaluation and analysis proposed for this project. (i.e. project deliverables and hypothesis, correlation test etc) Hypothesis of the Research This research would benefit the Audit firms, public and private limited companies and shareholders and stakeholders of the public companies. This research not only benefits to Audit firms, public and private companies, but for the public as a whole. The hypothesis testing would show the effect and the changes of audit quality. This hypothesis testing would be the relationship between internal auditors and the external auditors, being independent between the internal auditors would assist the external auditors to work independently and detect fraud and prevent them re-occurring. In addition this research would expect that there is a relationship between internal control and the audit quality and relationship between audit ethics and audit procedures that the external auditors carried out. Deliverables The end result of this research would provide empirical information to all auditors and the top management of the company. Especially this information would facilitate the directors to come out with reliable financial statement to its users. This research will provide theoretical information to all the directors and to the management of the company in order to prevent the financial statements from misstatement and fraud. This information helps the company from losing billions of dollars per year from corporate fraud and will safeguard the shareholders interest and the stake holders of the company. H. Illustration of how this project will benefit the future employability Relevance to Industry All the accounting and financial industries will benefit from this research. As an audit firm this research will help both enhancing the audit quality and will facilitate the new methods to detect fraud and will encourage new audit firms to perform the audit with due care. Auditing is one of the challenging works which assist the auditors to use their knowledge and experience and at the same time the new auditors will learn and gain experience in the audit field and would learn new methods on detecting frauds. This research would benefit all the corporations to minimize their corporate fraud cost. Significance to Modules This research is directly related to Audit and Assurance, Forensic Accounting. And also somehow this research is related to corporate governance as well.

Discovering Freedom in Kate Chopin’s The Story of an Hour Essay

Discovering Freedom in Kate Chopin’s The Story of an Hour As humans, we live our life within the boundaries of our belief systems and moral guidelines. Yet, one unexpected event can suddenly knock us out of our comfort zone and thrust us into a completely different arena. Such is the case of the central character in Kate Chopin’s â€Å"The Story of an Hour.† Louise Mallard, upon hearing the news of her husband’s tragic death then subsequent revelation of its fallacy, finds herself quickly moving from grief, through a sense of newfound freedom, and finally into the despair of the loss of that freedom. After learning of her husband’s death in a railroad disaster, Mrs. Mallard sinks into a deep state of grief, as one would be expected to do upon receiving such news. She weeps uncontrollably until she can weep no more. Finally, she seeks refuge alone in her room, accepting comfort from no one. Physically and emotionally drained, Mrs. Mallard sits in a chair in front of an open window. Through that window begins a realization that haunts her as it creeps into her consciousness, and mo...

Case Analysis: Global Payments Breach

Table of Contents Executive Summary3 Company Background3 Security Breach3 Cost of Security Breach3 Closer Look at Control Issues4 Steps to mitigate data breach4 Conclusion6 References6 Executive Summary A data breach at a credit card payments processing firm Global Payments potentially impacted 1. 5 million credit and debit card numbers from major card brands Visa, MasterCard, Discover and American Express (money. cnn. com) in April 2012. Company Background Founded in 1967, Global Payments (NYSE:GPN) is one of the largest electronic transaction processing company based out of Atlanta, GA and operations in several European and APAC regions.The company provides business-to-business card payment and processing solutions for major card issuers such as Visa, Master Card, Amex and Discover. The company also performs terminal management and electronic check conversion. Security Breach Exactly a year ago, in March 2012 the company was hit by a massive security breach of its credit card payme nt processing servers impacting more than 1. 5 million customers (nytimes. com). The company reported unauthorized access to its processing system resulting in data transfer of 1,500,000 card numbers.According to the company report, data stolen includes name, social security number and the business bank account designated for payment processing or deposit services. As a result of unauthorized access to the company’s servers millions of customer confidential records got exported. Cost of Security Breach While this data breach is not the largest of the cases, Global Payments data breach turned out to be a $93. 9 million deal according to the company’s Jan 8th 2013 quarterly report (bankinfosecurity. com). This is mainly spent in enhancing security and ensure compliance with Payment Card Industry Data Security standard.The company hired a qualified security assessor (QSA) that conducted an independent review of the PCI-DSS compliance of Global Payments systems and advised many remediation steps for its systems and processes. The company also paid fines related to non-compliance and has reached to an understanding with several card networks. The majority of the expenses, $60 million were originated out of professional fees while $35. 9 million was estimated to be fraud losses, fines and other charges imposed by credit and debit card networks.However the company received $2 million in insurance recoveries. There could be additional expenses of $25 to $35 million in reminder of 2013 due to investigation, remediation and PCI compliance. Closer Look at Control Issues While the company would like to conceal finer details of the investigation a closer look into this case clearly reveals a fraud triangle of pressure, rationalization and opportunity. It is highly likely that an insider played a major role in exposing security vulnerabilities of the company’s information technology systems and lack of proper monitoring mechanisms.Lack of proper interna l controls resulted in the insider making use of the opportunity to commit fraud. The case clearly indicates that either system monitoring mechanism was inadequate and could not prevent the data thief to get access to PCI data. It is not clear whether high level data encryption was implemented for personal data such as social security numbers and bank accounts. Steps to mitigate data breach A number of precautionary and data protection measures should be taken to ensure PCI compliance and prevent such a massive data theft (sans. rg). 1. Establish multiple levels of data security specifically for personal information such as customer account numbers, social security numbers, customer addresses, phone numbers etc. , This includes creating authorization algorithms and every data retrieval gets logged and reported. 2. The data should be encrypted by utilizing best of data encryption methodologies to protect both data at rest and in transit. Data at rest is the information residing in da tabase and file servers and even in personal computers. On the ther hand, data in transit refers to data moving across local and wide area networks. 3. Identifying all the sensitive data that needs encryption is the first step in protecting data based on the data classification policies. 4. Locate data at rest and data in motion and then apply techniques such as eradication i. e. removal of unnecessary data lying in file systems or personal PCs; obfuscation of data to ensure it is not in readily readable format and finally encrypt by employing industry standard data encryption techniques. 5. Follow PCI-DSS requirements for financial data . PIN blocks, CVV2 and CVC2 card verification data cannot be stored at any time. b. All sensitive information must be encrypted during transmission over networks that are main targets for hackers. c. Ensure that security related technology is resistant to tampering and do not disclose any security related documentation. d. Ensure sound and practical policies around data generation, updates, deletion, storage and archival of cryptographic keys e. Ensure that data exchange is conducted over a trusted path that follows high controls and confirms to authenticity of content.Conclusion The numbers of cyber threats are increasing at an alarming level and a small overlook on company’s behalf is enough for hackers to steal confidential data and put consumers at risk. In today’s high tech world of information technology customers information is at high risk of breach and any company both private or public involved in dealing with financial data has to ensure highest level of regulatory compliance to protect consumers interest, maintain their trust and finally run as an ongoing concern References 1.Jessica Silver-Greenburg, Nelson D Schwartz (March 30 2012). â€Å"Master Card and Visa Investigate Data Breach† New York Times. Retrieved 2013-03-17. 2. Information Security Group (January 10 2013). â€Å"Global Payments Breach Tab: $94 million†. www. bankofsecurity. com. Retrieved 2013-03-17. 3. Julianne Pepitone (April 3 2012). â€Å"1. 5 million Card numbers at risk from hack†. www. money. cnn. com. Retrieved 2013-03-17 4. Dave Shackleford (November 2007). â€Å"Regulations and Standards: Where Encryption Applies†. www. sans. org/reading/analyst_program/encryption_Nov07. pdf

Essay on How Do Other People Influence Our Behaviour

With regard to the above question, I will be evaluating the concepts of conformity and obedience. In relation to this the work of Zimbardo, Haslam and Milgram will enable me to explain a variety of ways in which those around us may influence the way we behave. Conformity is defined as a change in behaviour and/or attitude as a result of group pressure (Hogg Vaughan, n.d.). In 1971 Phillip G Zimbardo carried out an experiment with the aim of determining the psychological changes of both prisoners and guards. He did this by placing 18 college undergraduates in a simulated prison environment (Prisonexp.org, 2014). The time course for the experiment was 14 days; however, it was ended precipitately after only 6 days as the guards were seen to†¦show more content†¦As Zimbardos 1971 prison experiment provided strong examples of oppression, Alex Haslam designed a similar prison experiment in 2002 with the aim to understand social identity and conformity when placed in a hostile environment. In the case of any negative behaviour i.e. tyranny, participants were put through a thorough selection process to ensure that this wasn’t down to individual personality traits. 15 men were selected and placed into 5 different groups of similar personalities; one from each group became guards and the rest prisoners thus resulting in two groups of similar psychological profiles. Physiological data and questionnaires were collected daily as a means of monitoring any change in psychological state. On day one participants were informed of the possibility of a promotion, this prevented the prisoners identifying as a group as the reward of personal gain was much higher (Bbcprisonstudy.org, 2014). Having said that, once the decision was made the prisoners conformed to their role and united as a group and formed an alliance against the guards. 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Thetis - More than Achilless Mom

Thetis was the nymph and water goddess who was the mother to the Trojan War hero Achilles. But she was more than just some guys mom. Background Thetis  was the leader of the 50 Nereids, sea nymph daughters of Nereus, an aquatic shapeshifter famous for giving Hercules information about his labors, and Doris, the fertility of the ocean. Nereus was the son of Gaia, the earth, and Pontos, the ocean, and Doris was the daughter of the Titans Oceanus and Tethys, also watery deities. She would not have been the mother of Achilles if things had gone differently, though. At one point, the king of the gods, Zeus, tried wooing Thetis. However, a prophecy saying that the son would be greater than the father made Zeus give up. After all, he didnt want a repeat of what happened with his own dad. As Prometheus prophesied in Aeschyluss play,  Prometheus Bound, the god†¦ †¦plans a marriage that shall hurl him into oblivion from his sovereignty and throne; and then immediately the curse his father Cronus invoked as he fell from his ancient throne, shall be fulfilled to the uttermost. Zeus averted the prophecy by marrying Thetis off to another man. Marriage Thetis married a mortal king,  Peleus, at the command of Zeus. It was at this wedding that Eris, goddess of discord, tossed an apple for the most beautiful goddess into the crowd, which kicked off the events precipitating the Trojan War. The bride and groom produced a son, Achilles. Thetis tried to make her infant son immortal by dipping him into the River Styx in the Underworld, holding him by the ankle, according to tradition. This made him invulnerable, for one weak spot, the achilles heel, where Thetis held him. Peleus disagreed with such risky treatment, and Thetis left him. Iliad Thetis shows up again in Homers Iliad, where she offers to get Achilles a new, better suit of armor and shield from the blacksmith of the gods, Hephaestus. Hephaestus was in her debt because Thetis and her sisters had cared for him when Hera threw him down from Olympus: But silver-shod Thetis the daughter of Nereus took and cared for him with her sisters. In the  Iliad, Homer says that Thetis also rescued Dionysus  from folks pursuing him: But  Dionysus  fled, and plunged beneath the wave of the sea, and  Thetis  received him in her bosom, filled with dread, for mighty terror gat hold of him at the mans threatenings. During the war, Thetis gave her son good advice, but he still perished tragically. Resources and Further Reading Aeschylus. Prometheus Bound. Translated by Herbert Weir Smyth, Harvard University, 1926, Perseus Digital Library.Homer. Illiad. Translated by A. T. Murray, Heinemann, 1924, Perseus Digital Library.The Homeric Hymns and Homerica. Translated by Hugh G. Evelyn-White, Heinemann, 1914, Perseus Digital Library. -Edited by Carly Silver

Function Of Schools, Capital Exchanging And Building

Function of Schools, Capital Exchanging and Building Under the concept of capital, schools’ role can be best understood as intermediaries where exchange across different forms of capital and creation of new capital take place. In other words, through school, cultural capital and social capital could be exchangeable, and specific capital could be created or adopted. Jamal’s intellectual and athletic talents and aspiration (embodied cultural capital) lead to a higher social status (a new social capital for Jamal) through Mailor-Callow (a school). He is able to receive wide recognition due to the platform that Mailor-Callow has provided – essay competition and high school basketball championship series. Furthermore, through challenging and intense class assignments and writing competition, Jamal is able to transform his aspiration (an embodied cultural capital) and advice from Forrester (a social capital) into excellent writing skills (a new embodied cultural capital). Jamal constantly reads and writes under Forrester’s instruction, but all of these would not have been possible if Jamal does not attend Mailor-Callow, as Forrester states: â€Å"questions of your writing suggest what you are going to do in your life. And this is the question that your present school could not answer for you.† Mailor-Callow enables Jamal to achieve excellence by constantly challenging him. For instance, Jamal would have not asked Forrester for help in writing if professor Crawford does not criticizeShow MoreRelatedAnalysis Of The Film Of Finding Forrester1316 Words   |  6 PagesIntroduction American schools have long been controversial places where social reproduction is both interrupted and reinforced. Utilizing the concept of capital, this paper is going to take a close look at how the American schools as the intermediaries responsible for exchanging and building capital play their roles in the cycle of social reproduction. 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Revenue Management and Evaluate the Strategies

Question: Discuss about the Revenue Management and Evaluate the Strategies. Answer: Introduction The revenue management strategies are those strategies which are developed and decided by management for earning revenue and growth of the organization. These strategies focus on the performance of the company and expectations of customers from the company. The strategies can be of different types having their separate objectives. Every strategy applied to serve different groups of customers with different expectation of them having diverse objectives. For instance, Market Segmentation which basically helps in knowing the purpose of a hotel, Historical Booking variation which shows for what purpose hotel was used as per individual booking or when its vacant, Demand Forecast for the forecast of usage of the hotel and Unrestricted Demand, which basically refers to the demand of the hotel without having spare capacity. Company/ Organization The company, which is under consideration is Sydney Harbour Marriott Hotel at Circular Quay, a chain of Marriott Hotels present worldwide. The hotel is situated near renowned locations of Sydney, such as an opera house and Harbour Bridge. These locations are famous as tourist destinations and attract many tourists from different countries. It is near to these prominent locations which can help the tourists to visit these places on their own and manage by walking a few miles. Having these destinations within reach provides facility of different experience shopping on Pitt Street. There are other advantages as well, which is available inside the hotel such as smart rooms, luxury facilities, fitness center, indoor pool, Harbour view and dining. This 15000 sq ft versatile hotel provides every facility with the best of customer. Revenue Management Strategy: Meaning Role The Revenue Management Strategy refers to the strategy of managing revenue for growth of the organization. This strategy comes from the techniques of revenue management, which are known as yield management. The purpose of using this strategy is to predict consumer demand with regulating inventory and price availability in order to enhance the yield growth. It is planning and deciding on the things in advance rather than stipulated time limit. This approach keeps the management proactive than non- reactive. This helps the management and manager in collecting the informations about the resources and market resources which keeps them proactive rather than non- reactive. The strategy serves the need of organization by deciding in advance, what should be the price during low or high periods. This concept is basically divided into three approaches Market Segmentation, Procedure and Forecasting. It includes further factors which are taken into due-consideration while making the revenue mana gement strategy is shown in the below figure. Nowadays, it is used by every industry and organizations in evaluating their current strategies with their goal. This strategy is examined with relevance to hotel management that for what purposes and where it is used. In hotel management, revenue management strategies are made by evaluating: Customers Pricing History or background Competition Channel Analysis Events These factors are considered in making any kind of revenue management strategy. Any strategy starts with the role of handling all the strategies or in other words person who took charge from initiative to achieve an aim. The manager is essentially required for setting revenue management strategy that is going to place. With the help of the manger, different strategies will carry discussions with another group of people in management on different techniques of revenue management that are: Market Segmentation This part of hotel revenue management help in deciding the particular market or it helps in the target market. This segmentation divides the purpose for what to be used that is leisure or official. After finalizing the purpose, the way of choosing a customer visit as a vacation or business decided via room booking. If room booked for individual in the middle of the week than it is for the business or if in the weekend for a double room, then its for leisure. This segmentation is served in identifying: Total revenue per room per client, Booking cancellation percentage, Number of days stay, Advance booking duration. With the help of the above identification ways, there are smaller ways of knowing customer preferences of booking or coming into the hotel. (INc., 2016). Historical Booking Historical booking refers to booking of hotel yearly in different seasons. The historical booking helps in knowing the customers coming in different weathers that is in summer or winter. The reasons of not approachable by the customers should be made clear by gathering the data. The data represent what is affecting the sales of hotel that can price or any other reasons. This helps in deciding resources required or things need to be taken care of, so that any negative effect can be avoided. Unrestricted Demand Unrestricted demand refers to the situation when demand exceeds the supply of customers. In other words, demand of hotel is at such rate that exceeds the availability of the hotel. This situation occurs at peak time when tourists are on vacations at a higher level than normal. This constrained help manger know the rate at which the last room was given on the recorded date with the number of stay. From the competitors, it can know when they are fully reserved or selling at rates that can affect the hotel occupancy (Weaver, 2007). This helps in evaluation of occupancy rate when it is under or beyond 100%. Self Comparing The hotel should self-compare itself with what are they providing with the cost allocated. There should not be any difference between cost and quality of goods provided by the hotel. Any negative differentiation can affect the image of hotel by comparing with the other hotels. Segmentation Strategies The Segmentation strategies refer to strategies that are made by dividing the market into different heads or segments. The segments contain different approaches by creating sub-divisions of the market or population that are: These heads are for considering sub-divisions of market targeted for hotel revenue strategy. As explained further, Firstly, the Geographic Segment refers to the segment what considers the location of the hotel or its surroundings that act as advantage by providing location nearby preferred. As the Sydney Harbour Marriott hotel is at circular quay that is surrounded with most famous tourist destinations known worldwide that are Harbour Bridge, Sydney Opera House, Harbour Beach or Pitt Street and more (Lorette, 2015). There is walking distance between this places and hotel that add bonus point for preference of hotel. Secondly, the Demographic Segment is the segment that divides market into different parts are gender, age, income, family status that is single or married, society groups that can be activists or university group. With the help of historical data, manager check what age group or family been to hotel at what amount of stay with their purpose of visit. This can help them decide promotions for further improvements in encouraging tourists to people. It can also help in deciding their resources for dining that can serve as extra point (WIT Team, 2016). Thirdly, the Behavioral Segment is segment which concentrates on the behaviour of customers who been to the hotel or outside by asking their preferences. This can help in understanding needs of client by knowing their behaviour regarding products they used. Manager should decide in advance what products to provide at cost or freebies by gathering information about satisfaction they get. For example, in the chains of Marriott hotel as hair d ryer is free to use. In the same way same some additional eatables like either biscuits, two cup of tea or breakfast is provided free of cost. These segment serve as the customer based understanding and pro-active strategy by collecting information of outside and previous in-house hotel experiences(Hanlon, 2013). These can be attained by the way of questionarrie and feedback during post tourists/guests stay. Competitor Analysis Competitor Analysis refers to the understanding and assessment by comparing in-house with competitors client base and services of the hotel. The purpose of this comparison is to know the difference where hotel is lacking in providing services to the customers and where does the hotel stand in the market. This can be improved with the help of strategies mentioned above. There should be consideration of comparison between the promotional offers, pricing strategy, marketing activities and customer feedback on social networking sites as well. These can help in competing with other hotels by making things better and strategies accordingly. Demand Forecasting Demand forecasting is the forecasting of demand of existing sales of the organization. Forecasting refers to the prediction of the future, based on the information related to historical data and growing/declining demand of the organization. It helps in hotel business by planning expected occupancy rate as compared to the past records or the information gathered. This is very useful for hotel business as they are sensitive to the situations and any unexpected circumstance can led to reduce in demand. There are different approaches as per author Joel Dean for forecasting of demand for hotel, which is: Growth Curve Approach Under this, the rate of growth and capable demand for the hotel is forecasted with the information of past records. With the help of this, occupancy rate can be expected from the past information which may help in settling the price of room according to purposes (Nitisha, 2015). Opinion Poll Approach This approach helps in forecasting by knowing the opinion of customers directly through their previous feedbacks taken or through other sources. Vicarious Approach With this approach, the experiences of customers with the services of hotel can be depicted in informal way through specialized person survey who deals in judging consumer needs, their preferences and tastes (Chand, 2015). Channel Analysis The purpose of channel analysis is to find suitable channels for promotion of the services of the hotel. The analysis helps in gathering knowledge about the impact of services provided by hotel on its growth and revenue. This analysis is helpful in gathering knowledge about the hotel that is: Consumer Preferences Analysis of associated direct and indirect cost (Sites Path, 2016). Advertising and promotional budget within hospitality Review of current techniques in setting the strategy such as pricing strategy, right inventory management and effective revenue management. There are different types of channel which may be used in assessing the promotion and encouraging them for using their services. For an instance, it can be done through social networking sites by creating page on facebook, a separate website for Sydney Harbor Marriott Hotel at Circular Quay and promotion can also be done through customers with the help of recording their number and sending emails for updating them on various gala events, linked with dealers of tourism sector or can be directly or indirectly contacted online (Fontelera, 2016). Conclusion To conclude every possible step which is possible, has been taken for managing the revenue and growth of the hotel. In this, mainly every factor which basically contributes in deciding the strategy and competitor role have been taken under consideration to cover up the areas in which hotel is operating so far. This is helpful only with the initiative of manager and with the support of management in deciding strategies with the help of informations gathered. Recommendations After gathering all the above information and analysis, the hotel is required to work for enhancing their revenue with each passing day by covering attributes mentioned above. For this, the hotel has to use some tactics which are written below: Draw/Lottery Scheme This scheme can help clients in knowing better about the hotel by taking participation. These schemes can be of different types with different considerations. For example, a lucky draw for newly married couple by providing something like 1 day night stay free which normally costs around $285, some free dining during festive season can be offered which helps in inviting new customers (Resorts, 2014). Social Media Engagement This can help in promoting the hotel services by updating about the hotel and services provided by them which can act as awareness for the customers. The social media engagement tool can help the hotel in staying among the customers which can help to identify about their changing demand. For example, leisure activities can be shown via pictures through facebook or instagram or dedicated page of hotel service providers, i.e expedia or tripadvisor. With the help of these, social media feedback can be depicted easily regarding their wishes and their experiences during stay(Expedia, 2016). Targeted Ad The ad is one of the oldest ways of spreading the information about the hotel which may differentiate from others. The target ad can play an important role by helping them know what hotel can serve for them and how they are different from other hotel. For example, Beautiful hall of hotel can be shown for different purposes such as a creative and attracted one for wedding and a sophisticated one for business purpose. Promotional offers These kind of offers help the hotel in covering their expenditure at the low time or at the time of fall in occupancy rate due to change in the season. The promotional offers helps in bringing more client by offering things at below their cost. Bibliography Chand, S. (2015). Demand Forecasting: Its Meaning, Types, Techniques and Method | Economics. Demand Forecasting: Its Meaning, Types, Techniques and Method | Economics. Retrieved from https://www.yourarticlelibrary.com/economics/demand-forecasting-its-meaning-types-techniques-and-method-economics/28607/ Expedia, I. (2016). Sydney Harbour Marriott Hotel at Circular Quay. Retrieved from https://www.expedia.com.au: https://www.expedia.com.au/Sydney-Hotels-Sydney-Harbour-Marriott-Hotel-At-Circular-Quay.h18811.Hotel-Information?rfrr=Redirect.From.www.expedia.com%2FSydney-Hotels-Sydney-Harbour-Marriott-Hotel-At-Circular-Quay.h18811.Hotel-Information Fontelera, J. (2016). Distribution Channels and Marketing Analysis. Distribution Channels and Marketing Analysis. Retrieved from https://smallbusiness.chron.com/distribution-channels-marketing-analysis-60985.html Hanlon, A. (2013, December 17). The Segmentation, Targeting and Positioning model. The Segmentation, Targeting and Positioning model. Retrieved from https://www.smartinsights.com/digital-marketing-strategy/customer-segmentation-targeting/segmentation-targeting-and-positioning/ INc., M. I. (2016). Enjoy Sydney's top attractions from our Circular Quay hotel. Retrieved from https://www.marriott.com: https://www.marriott.com/hotels/local-things-to-do/sydmc-sydney-harbour-marriott-hotel-at-circular-quay/ Lorette, K. (2015). Customer Segmentation Strategies. Customer Segmentation Strategies. Retrieved from https://smallbusiness.chron.com/customer-segmentation-strategies-4007.html Nitisha. (2015). Demand Forecasting: Concept, Significance, Objectives and Factors. Demand Forecasting: Concept, Significance, Objectives and Factors. Retrieved from https://www.economicsdiscussion.net/demand-forecasting/demand-forecasting-concept-significance-objectives-and-factors/3557 Resorts, M. H. (2014). Sydney Harbour Marriott Hotel at Circular Quay. Retrieved from https://www.bestvenues.com.au/Venues/FunctionMenu/841_3.pdf Sites Path. (2016). Channel analysis. Channel analysis. Retrieved from https://sites.path.org/commercializationtoolkit/ct/landscape/market-research/channel-analysis/ Weaver, J. (2007). Segmentation strategies. Segmentation strategies. Retrieved from https://media3.bournemouth.ac.uk/marketing/07segmentation/04strategies.html WIT Team. (2016, February 22). Predictions and challanges for the hotel industry. Predictions and challanges for the hotel industry. Retrieved from https://www.webintravel.com/predictions-and-challenges-for-the-hotel-industry-an-analysis-from-booklogic/